Seth Godin on The Death of the Music Industry

Seth Godin (all-around internet guru guy) wrote an article on things that can be learned, by existing industries, from the slow and agonizing death of the music industry. The quote of the article has to be:

You used to sell plastic and vinyl. Now, you can sell interactivity and souvenirs.

Some of his language is a bit “insider” to the internet marketing world, but you can get past that and still hear what he’s saying. Here’s the article: Music Lessons.

(ht: Matt, the guy who built wordpress)

2 Responses to “Seth Godin on The Death of the Music Industry”


  1. 1 Daniel Semsen

    That is a great article…and all too true.

  2. 2 Cerise

    Wow, this guy is the bomb. And he used the word “ubiquity”. [melts]

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